LINDBERG Digital Specialist

We are currently seeking a Digital Specialist who will report to our Senior Communication & PR Manager as part of our dynamic Communication & PR team in Aarhus.

You are a digitally native and creative thinker with an analytical edge. You thrive at the intersection of design, technology, and storytelling, bringing ideas to life that inspire and engage customers. With a passion for creating seamless and elevated digital experiences, you know how to balance creativity with data-driven decision-making to continuously refine and improve the customer journey.

How you will contribute

• Shape the customer journey by designing seamless, intuitive user flows that merge luxury storytelling with engaging, interactive digital experiences tailored to modern, digital-native audiences
• Bring campaigns to life by developing data-driven landing pages that showcase new product launches and seasonal campaigns with impact and precision
• Turn insights into action by leveraging Google Analytics (GA4) to understand user behavior, optimize conversion, boost SEO performance, and deliver clear, actionable reporting
• Drive visibility and growth through the management and optimization of Search Engine Marketing campaigns via Google Ads and amplify brand presence across paid social platforms
• Strengthen partner relationships by setting up and managing B2B email systems 
• Manage budgets to ensure efficient allocation and maximum return on investment
• Contribute to digital excellence through various cross-functional initiatives and ad hoc projects, supporting the brand’s evolving digital strategy

Who you are

• A relevant Master’s or Bachelor’s degree in marketing, digital communication, or a related field
• 2+ years of proven experience in digital marketing, ideally within premium or luxury brands
• Expertise in crafting engaging website content and high-performing landing pages that reflect brand identity and drive conversion
• Strong analytical skills with proficiency in Google Analytics (GA4) and KPI tracking/reporting
• Hands-on experience with Google Ads and Meta Ads Manager 
• Working knowledge of Mailchimp or similar email marketing platforms
• Experience in budget management, and performance optimization
• A collaborative and inspiring team player who also thrives when working independently and driving initiatives forward
• Comfortable managing multiple projects
• Organized, structured, and detail-oriented, with a natural ability to prioritize and execute
• Experience working across both B2C and B2B marketing channels
• Strong written and verbal communication skills with fluency in English and Danish
• It is not necessary to have all the skills from day one; we will build and develop them over time

Why work with us?

Come join the LINDBERG journey and seize the opportunity to become a part of an international company in a global Luxury Group, renowed for innovative design and unparalleled craftsmanship. LINDBERG encourages an environment where creativity thrives, collaboration is foundational and where we empower every individual to achieve their full potential in a workplace that is both challenging and rewarding.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.