BOTTEGA VENETA Global PR & Talent Director

The Global PR & Talent Director leads the full global strategy for Corporate Communications, PR, VIP Relations, and Influence & Community.
The role is responsible for strengthening brand reputation, enhancing cultural relevance, and ensuring consistent and impactful storytelling across all markets.
Through a unified and strategic approach, the position develops a powerful ecosystem of media, VIPs, creators, and cultural voices, ensuring a strong global–local alignment and advising senior leadership on public positioning and sensitive communication topics

Key Responsibilities

1. Global Communication & PR Strategy

• Define and lead the global corporate communication and PR strategy in alignment with the brand’s mission, values, and business objectives.
• Establish strategic messaging frameworks to reinforce brand positioning and stakeholder engagement.
• Ensure consistent, compelling, high‑impact storytelling across all communication channels and markets.
• Oversee executive visibility and corporate thought‑leadership programs.

2. Media Relations & Reputation Management

• Oversee all external communication activities, including media relations, executive communication, public affairs, and selective strategic announcements.
• Build and maintain strong relationships with international media, journalists, industry commentators, and opinion leaders.
• Act as a strategic advisor to senior leadership on messaging, narrative, and reputation risks.
• Lead crisis and issues management in collaboration with Legal and Compliance.

3. Global VIP Relations

• Develop and implement the global VIP strategy to elevate brand visibility and cultural relevance.
• Build and nurture a strong community of influential talents, cultural figures, and long‑term ambassadors. 
• Oversee all aspects of VIP dressing, from sketch to red carpet.
• Lead global product placement for VIPs, ensuring alignment with brand positioning and market priorities
• Manage relationships with talent agencies, stylists, costume designers, and relevant industry partners.

4. Influence & Community

• Lead the global influence strategy to ensure the brand’s presence across key digital and social channels.
• Develop community‑driven activations that amplify the brand narrative and product visibility
• Identify and foster relationships with key opinion leaders (KOLs), creators, and digital talents aligned with brand values
• Oversee innovative influencer product placement strategies on social and digital platforms.
• Monitor and analyze the impact of influencer and community programs, providing insights for optimization.

5. Global Coordination & Stakeholder Alignment

• Manage and coordinate global PR, VIP, and influence agencies to ensure strategic coherence across all markets.
• Drive alignment between global and regional communication teams, balancing global brand consistency with local relevance.
• Partner with internal stakeholders (Marketing, Merchandising, Legal, Compliance, Executive Leadership) on sensitive topics and major initiatives.

Who are you?

• Proven experience (10+ years) in Global PR, Corporate Communications, and Brand Reputation roles within luxury, fashion, lifestyle, or culturally driven brands.
• Strong strategic mindset with a demonstrated ability to define global communication frameworks and translate them into impactful local execution.
• Established international network across top-tier media, talents, creators, stylists, and cultural opinion leaders.
• Solid experience advising C-level and senior leadership on positioning, sensitive topics, and crisis & reputation management.
• Deep understanding of influence, Talent dressing, talent management, and digital community dynamics in a global context.
• Exceptional leadership, stakeholder management, and agency coordination skills, with the ability to operate in complex, multicultural environments.

Why work with us?

This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.