GUCCI Global Visual Merchandising and Store Identity Director

Key Accountabilities

Strategic Leadership

• Define and evolve the global visual merchandising strategy in alignment with brand identity and business objectives.
• Translate brand narratives into immersive visual experiences across all retail formats and regions.
• Partner with cross-functional teams (Retail, Merchandising, Marketing, Store Planning) to ensure cohesive execution.
• Create a positive relationship between VM and Creative Office
• Coordinate the implementation of Visual Merchandising strategies at a regional level, guaranteeing uniformity and consistency across the various locations.

Team & Project Management

• Lead and mentor senior managers across design, production, and global VM operations.
• Oversee planning and execution of seasonal window campaigns, visual toolkits, and store guidelines.
• Ensure timely delivery of VM assets and toolkits across markets, balancing creativity with operational feasibility.

Innovation & Excellence

• Drive innovation in materials, formats, and storytelling methods to enhance brand differentiation.
• Champion sustainability and scalability in VM production and deployment.
• Monitor industry trends and competitor activity to inform strategic decisions.

Performance & Optimization

• Optimize processes and workflows to improve efficiency and reduce lead times.
• Manage budgets and resources across global VM initiatives.

Key Requirements

• Minimum 15 years of experience in visual merchandising, retail design, or brand experience, with at least 5 years in a leadership role.
• Proven track record of managing global teams and complex cross-functional projects.
• Strong creative sensibility paired with operational rigor.
• Excellent communication and stakeholder management skills.
• Fluent in Italian and English; additional languages are a plus.
• Willingness to travel internationally